Month: November 2025

 

ServiceNow World Forum Paris 2025: Your Complete Guide

Attending ServiceNow World Forum Paris 2025? This practical guide covers the essentials for the 20th November event at Paris Expo Porte de Versailles, including preparation strategies, speaker profiles, and options for remote participation.

ServiceNow World Forum Paris 2025: Event Overview

ServiceNow World Forum Paris 2025 takes place on Thursday, 20th November 2025 at Paris Expo Porte de Versailles. This complimentary full-day conference runs from 8:30 AM to 6:30 PM, bringing together ServiceNow practitioners, enterprise leaders, and AI specialists across French and international markets.

Essential Event Information

• Date: 20th November 2025
• Time: 8:30 AM – 6:30 PM CET
• Venue: Paris Expo Porte de Versailles, 1 Pl. de la Porte de Versailles, 75015 Paris
• Cost: Complimentary (registration required)
• Format: In-person attendance only
• Sessions: 25+ breakout sessions plus keynotes
• Languages: French and English sessions available

Why the World Forum Paris Matters

Practical AI Implementation Focus

The Paris event centres on real-world AI deployment within enterprise workflows. Attendees explore how leading French and European organisations leverage ServiceNow’s AI platform to drive operational excellence, enhance customer experiences, and accelerate digital transformation across all business functions.

Distinguished Speaker Lineup

The World Forum Paris 2025 features remarkable speakers, including Olympic champion Tony Estanguet, alongside technology leaders from Amadeus, Siemens, Ferrari, Iberdrola, and AG2R LA MONDIALE sharing transformation stories and implementation insights.

Hands-On Technical Learning

CreatorCon labs and the HackZone deliver practical building experiences. Participants create functional AI agents in focused 30-45 minute sessions, working with real-world scenarios that demonstrate immediate applicability to business challenges.

Registration Process

1. Access the official ServiceNow World Forum Paris website
2. Submit the complimentary registration form
3. Unlock My Agenda tool to view 25+ available sessions
4. Schedule your preferred sessions and workshops
5. Receive badge collection confirmation via email

Tip: Early registration allows advance session planning through My Agenda, ensuring you secure places in high-demand workshops before capacity fills.

Daily Schedule at a Glance

Morning Sessions

8:30 AM – 10:00 AM: Arrival and Expo Access

• Badge collection at Paris Expo Porte de Versailles
• Exhibition floor featuring ServiceNow innovations
• CreatorCon preview area
• Early networking opportunities

10:00 AM – 11:00 AM: Opening Presentations

• Platform updates and announcements
• Customer transformation showcases
• AI strategy insights from industry practitioners
• Product development roadmap preview

Afternoon Programme

8:30 AM – 4:00 PM: Concurrent Sessions and Exhibition

• 25+ specialised breakout sessions
• CreatorCon micro labs for hands-on development
• AI agent roadmap presentations
• Workflow automation demonstrations
• Partner technology showcases
• Expert consultations available

Evening Sessions

4:00 PM – 5:00 PM: Special Keynote with Tony Estanguet

An inspiring conversation with three-time Olympic champion and Paris 2024 Olympics organiser Tony Estanguet. This unique session explores how vision, collaboration, and digital innovation drive excellence in both sports and business transformation.

5:00 PM – 6:30 PM: Networking Reception

• SNUG Social gathering
• Refreshments and conversation
• Community programme information
• Peer connections across industries

Meet the Speakers

Tony Estanguet

Olympic Champion, World Record Holder, and Leader in High Performance

Tony Estanguet achieved Olympic gold three times in canoe slalom, establishing himself as one of the sport’s most accomplished athletes. Beyond his athletic achievements, he organised the Paris 2024 Olympics, demonstrating exceptional leadership in delivering complex, high-stakes projects. His insights bridge elite sports performance with business transformation principles.

Beatriz Méndez-Villamil

Chief Information Officer, Amadeus

As Global CIO at Amadeus, Beatriz Méndez-Villamil directs the Digital Transformation Services Department. She spearheads initiatives focused on innovation and digital evolution within the global travel technology sector, bringing practical experience in large-scale technology implementation.

Michael Leipold

Head of Internal Startup, Siemens

Michael Leipold concentrates on converging Operational Technology with IT systems, enabling smarter industrial operations. He assists organisations in streamlining processes and unlocking value through digital innovation. Siemens utilises ServiceNow to integrate shop floor OT devices with IT-based asset and service management systems.

Filippo Cassano

Head of Digital Enterprise Architecture, Infrastructure, and Operations, Ferrari

At Ferrari, Filippo Cassano directs strategic IT initiatives supporting innovation, efficiency, and business alignment. With three decades of international experience spanning IT architecture, infrastructure, operations, and end-user services, he brings deep expertise in driving business transformation at iconic brands.

Cristina Higuero

Global Head of Digital Employee Experience, Iberdrola

Cristina Higuero leads data-driven strategies to simplify digital workplaces and enhance productivity for over 40,000 employees at Iberdrola. Her background in digital and marketing informs her focus on operating-model design, change management, and scaling employee services on modern, AI-ready platforms.

Pascal Gaston

IT Director for Insurance and Support Functions, AG2R LA MONDIALE

Pascal Gaston leads transformation across insurance and shared-services domains at AG2R LA MONDIALE. He joined in 2023 following senior consulting roles and entrepreneurship, including co-founding BeeSwedge and Alenium Consultants, bringing diverse perspectives to enterprise transformation.

Rémi Trento

Vice President and General Manager, France, ServiceNow

With over 20 years in digital environments across startups and global corporations, Rémi Trento drives transformation and delivers results in multi-sector, complex organisations. Operating at executive level, he brings expertise in general management, large-scale sales leadership, and building customer-centric, high-performance teams.

Dave Wright

Chief Innovation Officer, ServiceNow

Dave Wright explores how artificial intelligence and emerging technologies reshape business and work. He champions placing people at the centre of workplace innovation, helping organisations leverage technology to boost productivity and streamline operations across enterprise environments.

Fabio Spoletini

Group Vice President, EMEA South, ServiceNow

Fabio Spoletini serves as Global Vice President for EMEA South at ServiceNow, bringing over 24 years of experience in sales, customer service, and leadership across Europe, Middle East, and Africa. He focuses on nurturing regional talent, driving digital transformation, and delivering value to customers.

Preparation Strategies

Day-of Essentials Checklist

• Laptop (required for CreatorCon participation)
• European power adapters and charging cables
• Smartphone or tablet (second screen for lab instructions)
• Business cards for networking
• Comfortable footwear (large venue requires walking)
• Notebook for capturing insights
• Light jacket (exhibition halls can be cool)

Getting to Paris Expo Porte de Versailles

Address: 1 Pl. de la Porte de Versailles, 75015 Paris, France

Metro Options

• Line 12: Porte de Versailles station (2-minute walk, use Exit 1)
• Line 8: Balard station (9-minute walk)

Tram

• T3a: Porte de Versailles – Parc des Expositions stop (3-minute walk)

From Airports

• Orly Airport: 30-40 minutes by taxi
• Charles de Gaulle Airport: 35-45 minutes by taxi
• Public transport: RER B to Châtelet, transfer to Metro Line 12

Tip: Purchase a Navigo Day Pass or Paris Visite travel card for unlimited Metro, RER, and tram travel throughout the day.

CreatorCon at World Forum Paris

Practical Developer Track

CreatorCon delivers hands-on workshops and labs for ServiceNow practitioners at all levels. These practical sessions move beyond theory, providing real building experience with platform capabilities.

Micro Labs Format

Duration: Focused 30-45 minute sessions Outcome: Functional AI agents you’ve built yourself Approach: Real-world use cases with step-by-step guidance Equipment: Bring your laptop (required)

Builder Track

Ideal for: Newcomers, business analysts, citizen developers Content: No-code and low-code approaches, AI fundamentals, workflow basics Benefit: Accessible entry without technical prerequisites

The HackZone

An innovation space for experimenting with ServiceNow AI capabilities, testing new features, and pushing platform boundaries in a supportive environment encouraging creativity.

Remote Participation Options

For Those Unable to Attend

1. ServiceNow Community Online: Access digital forums, discussion groups, and virtual events. Strong French-speaking community chapters provide localised support and knowledge sharing.

2. Developer Portal Resources: Free Personal Developer Instances, training modules, and learning paths available in multiple languages for self-paced skill building.

3. Virtual SNUG Chapters: French ServiceNow User Groups host regular virtual meetings covering platform updates, use cases, and best practices relevant to local markets.

4. Colleague Debriefs: Arrange structured follow-ups with attending colleagues. Provide a question template covering:

• Most actionable session insights
• Relevant AI capabilities for your sector
• Recommended ServiceNow partners
• Emphasised skills and certifications
• Key platform announcements

Request session materials, demo photographs, and vendor contacts.

5. Social Media Monitoring: Follow real-time updates using hashtags like #ServiceNow #WorldForumParis #AIAgents. Many attendees share insights, photos, and key takeaways throughout the event.

6. Alternative World Forum Cities: Consider other European events in Amsterdam, London, or Munich if Paris timing doesn’t suit your schedule.

Post-Event Content

ServiceNow typically publishes selected recordings, presentation materials, announcement summaries, and case study details after major events. Subscribe to European newsletters for direct delivery.

Frequently Asked Questions

Is registration really free?

Yes, World Forum Paris is completely complimentary. Registration is mandatory, but there are no ticket fees, making it accessible to all ServiceNow professionals.

Are sessions in French or English?

Both languages are available. My Agenda clearly indicates session languages, allowing you to select based on your preference or language requirements.

Can non-customers attend?

Absolutely. World Forum welcomes anyone interested in ServiceNow capabilities, whether you represent customers, partners, potential adopters, or simply want to learn about AI and digital transformation.

Will recordings be available?

Selected keynotes, particularly Tony Estanguet’s session, are typically recorded and published post-event. Not all breakout sessions receive recordings, so in-person attendance provides maximum benefit.

The Tony Estanguet Special Keynote

Why This Session Stands Out

The 4:00 PM – 5:00 PM conversation with Tony Estanguet offers unique perspectives on achieving excellence under pressure. His experience organising the Paris 2024 Olympics whilst maintaining focus on performance, innovation, and team collaboration provides valuable parallels for business transformation leaders.

Session Themes

• Vision-setting and goal achievement
• Team collaboration and performance optimisation
• Digital innovation in complex projects
• Maintaining standards whilst innovating
• Leadership through transformation challenges

Tip: Arrive early, as this inspirational session will attract significant attendance. Prepare questions about change leadership, team dynamics, or managing complex initiatives to maximise Q&A opportunities.

Why World Forum Paris 2025 Matters

French Market Leadership

Paris’s position as a European technology and business hub makes this World Forum particularly significant. The combination of French innovation culture, strong engineering tradition, and ServiceNow’s platform capabilities creates unique opportunities for organisations ready to lead in AI adoption.

Direct Platform Insights

Hearing from ServiceNow’s Chief Innovation Officer and regional leadership provides visibility into upcoming features and strategic directions relevant to European markets. This intelligence proves invaluable for planning organisational roadmaps.

Local Implementation Context

Customer speakers and case studies feature French organisations, providing culturally relevant insights into implementation approaches, change management strategies, and success metrics that resonate within French business culture.

Final Preparation Checklist

Day Before

• Pack laptop and European power adapters
• Download ServiceNow mobile app
• Review venue location and Metro route
• Charge all devices fully
• Print or save digital registration confirmation

Event Morning

• Arrive by 8:30 AM
• Visit expo floor early
• Test laptop connectivity
• Connect to venue WiFi
• Review session locations on venue map

Conclusion

ServiceNow World Forum Paris 2025 represents a significant opportunity for AI adoption across French and European markets. Whether attending on 20th November at Paris Expo Porte de Versailles or engaging through alternative channels, approach it with clear objectives and commitment to action.

The combination of hands-on CreatorCon labs, insights from speakers like Tony Estanguet and technology leaders from Amadeus, Ferrari, and Siemens, plus networking with Europe’s ServiceNow community, creates exceptional value for professionals at every career stage.

Register early, plan strategically, arrive prepared with specific questions, and transform insights into action upon returning to your organisation.

ServiceNow World Forum Munich 2025: Complete Guide & Preparation Tips

Planning to attend ServiceNow World Forum Munich 2025? This comprehensive guide provides everything you need to know about the 12th November event at Messe München, including expert preparation strategies, speaker highlights, and engagement options for those unable to attend in person.

What is ServiceNow World Forum Munich 2025?

ServiceNow World Forum Munich 2025 is a complimentary, full-day conference taking place on Wednesday, 12th November 2025 at Messe München. Running from 8:30 AM to 6:30 PM, this event brings together ServiceNow professionals, AI experts, and enterprise leaders across German-speaking regions to explore AI implementation, workflow automation, and digital transformation strategies.

Key Event Details

• Date: 12th November 2025
• Time: 8:30 AM – 6:30 PM CET
• Location: Messe München, Am Messesee 2, 81829 Munich, Germany
• Cost: Free registration required
• Format: In-person only (no virtual attendance)
• Sessions: 25+ breakout sessions, keynotes, and hands-on labs
• Languages: Sessions available in German and English

Why Attend ServiceNow World Forum Munich 2025?

AI-Driven Business Transformation

World Forum Munich 2025 focuses on practical AI implementation within the ServiceNow platform. Attendees discover how leading European organisations are deploying AI-powered workflows to transform operations, improve customer experiences, and boost productivity across all business functions.

Thought-Provoking Speakers

The 2025 Munich speaker lineup features internationally recognised thought leaders, including bestselling authors Professor Dr Miriam Meckel and Dr Léa Steinacker, alongside ServiceNow’s Chief Innovation Officer Dave Wright and industry executives sharing real-world transformation stories.

Hands-On CreatorCon Experience

CreatorCon labs and the HackZone provide hands-on opportunities to build AI agents, test automation workflows, and develop solutions on the ServiceNow platform. These practical sessions allow you to create functional AI agents in 30-45 minutes using real-world use cases.

ServiceNow World Forum Munich 2025 Agenda

Morning Programme

8:30 AM – 10:00 AM: Registration & Expo Opening

• Badge collection at Messe München
• Early access to the expo floor featuring ServiceNow AI Platform innovations
• CreatorCon area preview
• Coffee networking with early attendees

10:00 AM – 11:00 AM: Opening Keynote

• ServiceNow AI Platform updates and announcements
• Customer transformation case studies
• Leadership insights on AI adoption strategies
• Product roadmap revelations

Afternoon Sessions

8:30 AM – 4:00 PM: Breakout Sessions & Expo

• 25+ specialised sessions across multiple technology tracks
• Hands-on CreatorCon micro labs for AI agent development
• ServiceNow AI roadmap presentations
• Workflow automation demonstrations
• Partner solution showcases
• One-to-one consultations with ServiceNow experts
• HackZone innovation experiences

Evening Programme

4:00 PM – 5:00 PM: Special Keynote – The AI Turning Point A must-attend conversation with bestselling authors and tech visionaries Dr Miriam Meckel and Dr Léa Steinacker exploring leadership, trust, and success in the new era of AI. This unforgettable session examines how AI transforms the way we work, similar to how the iPhone revolutionised communication and business.

5:00 PM – 6:30 PM: Networking Reception

• SNUG Social (ServiceNow User Groups gathering)
• Refreshments and networking
• Peer connections and knowledge exchange
• Community programme information

ServiceNow World Forum Munich 2025 Speakers

Professor Dr Miriam Meckel

Co-founder and Executive Chairwoman at ada, Professor, and Bestselling Author

Professor Dr Miriam Meckel stands as one of Europe’s leading voices on artificial intelligence and leadership transformation. As co-founder of ada, she shapes the future of business through technology. Her bestselling books and board leadership positions make her a sought-after expert on how AI reshapes organisational structures and leadership approaches.

Dr Léa Steinacker

Co-founder and Executive Chairwoman at ada, Social Scientist, Bestselling Author, and Award-Winning Entrepreneur

Dr. Léa Steinacker brings a unique perspective as a Forbes 30 Under 30 honouree and bestselling author. Her work as a social scientist and entrepreneur drives critical conversations around AI ethics, organisational innovation, and the human side of technological transformation. Together with Professor Meckel, she leads ada in reimagining how businesses integrate AI responsibly.

Rüdiger Rath

Chief Executive Officer, CANCOM

As CEO of CANCOM, Rüdiger Rath directs strategy in the dynamic European IT marketplace. With over 25 years of international IT leadership experience, he guides CANCOM’s focus on supporting digital transformation through AI, IoT, cloud computing, security, modern workplace solutions, and enterprise applications. His insights reflect real-world implementation challenges and opportunities across German-speaking markets.

Dave Wright

Chief Innovation Officer, ServiceNow

Dave Wright explores how artificial intelligence and emerging technologies reshape business operations and work environments. He champions putting people at the centre of workplace innovation, helping organisations leverage technology to boost productivity and streamline operations. His role involves identifying trends and innovations that will define the future of enterprise software.

ServiceNow World Forum Munich 2025 Preparation Guide

Day of Event Essentials

Must-Bring Items:

• Laptop (essential for CreatorCon labs and workshops)
• Tablet or smartphone (second screen for lab guides)
• Business cards for networking opportunities
• Comfortable walking shoes (large venue)
• Notebook and pen for capturing insights
• Water bottle and snacks

CreatorCon at ServiceNow World Forum Munich 2025

What is CreatorCon?

CreatorCon represents the hands-on developer and administrator track within World Forum, offering practical workshops, labs, and interactive demonstrations for ServiceNow builders at all experience levels. It’s where theory meets practice through real-world building exercises.

CreatorCon Micro Labs

Ideal for: All skill levels, from beginners to experienced developers

Focus: Rapid AI agent creation, low-code development, workflow automation fundamentals

Duration: Focused 30-45 minute sessions designed for quick learning

Outcomes: Leave with a functional AI agent you’ve built yourself

The HackZone

The HackZone provides an innovation playground where you can experiment with ServiceNow AI capabilities, test new features, and push the boundaries of what’s possible on the platform. This interactive space encourages creativity and experimentation in a supportive environment.

CreatorCon Builder Track

Perfect for: ServiceNow newcomers, business analysts, citizen developers

Content: No-code and low-code development approaches, AI agent basics, workflow automation introduction

Benefit: Accessible entry point to ServiceNow development without technical prerequisites

Community Programmes

Visit the Community Programmes booth in the CreatorCon space to learn about:

• Starting or joining local ServiceNow User Group chapters
• MVP (Most Valuable Professional) and Rising Stars programmes
• ServiceNow certification paths
• Global community engagement opportunities

Can’t Attend ServiceNow World Forum Munich 2025?

Alternative Engagement Options

1. ServiceNow Community Online: Join digital forums, discussion groups, and virtual events through the ServiceNow Community platform. Access resources, ask questions, and connect with global practitioners including strong German-speaking community chapters.

2. ServiceNow Developer Portal: Access free Personal Developer Instances (PDIs), training modules, and learning paths. Build ServiceNow skills at your own pace with official educational resources available in multiple languages.

3. Virtual SNUG Events: Participate in German-speaking ServiceNow User Group meetings. Many chapters across Germany, Austria, and Switzerland host monthly virtual sessions covering platform updates, use cases, and best practices.

4. Complete ServiceNow Value Assessments: Explore ServiceNow’s online calculators and assessment tools to understand potential impacts on your organisation. Use these insights for internal discussions about platform adoption or expansion.

5. Ask Colleagues Who Attend: If team members or industry contacts are attending World Forum Munich, arrange comprehensive debriefs afterwards. Create a structured template of questions:

• Which sessions delivered the most actionable insights?
• What AI agent capabilities seemed most relevant to our industry sector?
• Are there specific ServiceNow partners worth exploring for our needs?
• Which skills or certifications are German employers emphasising?
• What were the key announcements from ServiceNow leadership?

6. Follow Event on Social Media Monitor LinkedIn, Twitter, and ServiceNow channels for real-time updates using hashtags like #ServiceNow #WorldForumMunich #AIAgents. Many attendees share insights, photos, and key takeaways throughout the day.

The AI Turning Point: Featured Evening Keynote

Why This Session Matters

The 4:00 PM – 5:00 PM keynote with Dr Miriam Meckel and Dr Léa Steinacker represents a unique opportunity to hear from two of Europe’s most influential voices on AI and leadership transformation. Their conversation explores:

• How AI represents a transformative moment comparable to the iPhone’s impact
• Leadership requirements in AI-augmented organisations
• Building trust in automated systems
• Redefining success metrics in the age of AI
• Balancing innovation with ethical considerations

What to Expect

This isn’t a technical deep-dive but rather a thought-provoking exploration of AI’s human dimensions. Both speakers bring bestselling author credentials and real-world experience building AI-focused organisations. Their insights help leaders navigate the organisational change management aspects of AI adoption.

Pro Tip: Arrive early, as this session will likely attract high attendance. Prepare questions about change management, workforce transformation, or ethical AI considerations to maximise the Q&A opportunity.

ServiceNow User Groups (SNUGs) at World Forum Munich 2025

What are SNUGs?

ServiceNow User Groups represent community-led gatherings where ServiceNow professionals connect, learn, and share knowledge. Germany has particularly active SNUG chapters in Munich, Frankfurt, Hamburg, Berlin, and other major cities.

SNUG Social at World Forum Munich

The SNUG Social runs during the 5:00 PM – 6:30 PM networking reception, offering:

• Interactive networking activities, including bingo challenges
• Exclusive refreshments unavailable elsewhere at the expo
• SNUG 2025 commemorative pins
• Information about starting or joining local chapters
• Connections with MVP programme members

Why Attend: The SNUG Social provides a relaxed environment for genuine networking. Unlike formal sessions, this casual gathering encourages open discussion about real challenges, solutions, and experiences with ServiceNow implementations.

Why ServiceNow World Forum Munich 2025 Matters

European AI Leadership

Munich’s position as a technology hub makes this World Forum particularly significant for European markets. The combination of local innovation, strong German engineering culture, and ServiceNow’s platform capabilities creates unique opportunities for organisations willing to lead in AI adoption.

Platform Roadmap Insights

Hearing directly from ServiceNow’s Chief Innovation Officer and product leadership provides visibility into upcoming features, deprecations, and strategic directions specific to European markets. This intelligence proves invaluable for planning organisational ServiceNow roadmaps.

Real-World German Implementations

Customer speakers and case studies at Munich often feature German organisations, providing culturally relevant insights into implementation approaches, change management strategies, and success metrics that resonate in German business culture.

Community Strength

The German-speaking ServiceNow community ranks among the strongest and most engaged globally. World Forum Munich brings this community together physically, strengthening connections that provide ongoing support throughout your ServiceNow journey.

Connect with Linking Humans

At Linking Humans, we specialise in connecting exceptional ServiceNow talent with organisations pushing boundaries across Europe. Whether you’re attending World Forum Munich 2025 or engaging remotely, we support your career journey in the ServiceNow ecosystem.

Seeking ServiceNow opportunities? Our team works with companies across Germany, Austria, Switzerland, and broader EMEA markets, placing developers, architects, consultants, and administrators in roles where they create genuine impact.

Hiring ServiceNow professionals? We understand the nuances of ServiceNow roles in German-speaking markets and can help you find candidates with the precise skills, language capabilities, and cultural fit your projects demand.

Get in touch with us today!

Conclusion: Make the Most of ServiceNow World Forum Munich 2025

ServiceNow World Forum Munich 2025 represents a pivotal moment for AI adoption across German-speaking markets. Whether you’re attending the 12th November event at Messe München or engaging through alternative channels, approach it with clear objectives and commitment to action.

The combination of hands-on CreatorCon labs, insights from thought leaders like Professor Meckel and Dr. Steinacker, practical customer stories, and networking with Europe’s ServiceNow community creates unmatched value for professionals at every career stage.

Register early, build your agenda strategically, come prepared with specific questions, and transform insights into action when you return to your organisation. The future of work is being shaped by AI, and World Forum Munich puts you at the forefront of this transformation.