Elevating Women in ServiceNow: Pioneers Driving Global Digital Transformation

As we commemorate International Women’s Day 2025, the ServiceNow ecosystem exemplifies how diverse leadership accelerates technological innovation and equitable growth. This blog highlights visionary women shaping enterprise digital strategies while advancing gender parity—from platform architects to C-suite executives. Their stories reveal how intentional mentorship, cross-functional collaboration, and ecosystem partnerships create pathways for women in ServiceNow.

Rasha Moursy: Breaking Barriers in ServiceNow and Beyond

At the helm of Customizo, Rasha Moursy has transformed the Premier ServiceNow Partner into a hub for cross-industry innovation. As Managing Partner, she leverages her ITIL expertise and Scrum Master experience to deliver exceptional value through intelligent ServiceNow solutions

Moursy firmly believes that “digital transformation is about more than just technology—it’s about people, ambition, and unlocking potential.” This philosophy drives Customizo’s expansion, particularly in regions like Saudi Arabia, where they collaborate with ServiceNow to support businesses in achieving their digital goals.

Her impact has not gone unnoticed—Moursy was recently named a finalist in the Journey Awards 2024, a testament to her influence and dedication as a leader in the ServiceNow industry.

Leah Smith: Driving Operational Excellence at FlyForm

At FlyForm, Leah Smith has played a pivotal role in driving operational excellence and strategic growth as Chief of Staff. With a background in ServiceNow sales and delivery, she leverages her expertise to streamline internal processes, enhance collaboration, and support FlyForm’s leadership in delivering top-tier ServiceNow solutions.

Smith believes in the power of innovation and teamwork to drive meaningful change, both within FlyForm and across the ServiceNow ecosystem. Her passion extends beyond business, actively engaging in social impact initiatives, including partnerships with the Royal National Institute of Blind People (RNIB).

A driven leader and advocate for workplace excellence, Smith plays a key role in shaping FlyForm’s future, reinforcing its position as a top-tier Elite ServiceNow Partner.

Nerys Mutlow: Scaling ServiceNow Adoption Through Strategic Leadership

As Accenture’s Managing Director leading the UK&I ServiceNow Business Group, Nerys Mutlow oversees one of Europe’s largest ServiceNow practices. Her journey from enterprise architecture to executive leadership mirrors ServiceNow’s evolution from IT service management to enterprise workflow platform.

In a Women in ServiceNow podcast, Mutlow emphasised “the criticality of continuous learning in maintaining platform relevance.” She advocates for mentorship programs that pair emerging talent with seasoned practitioners, noting that “ServiceNow’s community-driven ethos creates unparalleled opportunities for collaborative growth.”  Under her guidance, Accenture has developed accelerator solutions that reduce time-to-value for CSM and HR Service Delivery implementations by 40%.

Jenny Lister: Driving Enterprise Transformation at Fujitsu

Jenny Lister’s transition from Fujitsu Graduate Trainee to Head of UK ServiceNow Practice exemplifies career growth within the ecosystem.

She leads a 90-member team focused on delivering ServiceNow-driven digital transformation at Fujitsu UK. With a background in IT consulting and project management, she is dedicated to creating inclusive and high-performing work environments where employees can thrive.

Gina Mastantuono: Redefining Corporate Leadership at ServiceNow

As ServiceNow’s President and Chief Financial Officer, Gina Mastantuono has played a pivotal role in the company’s rapid growth and success.

Mastantuono’s leadership extends beyond traditional CFO responsibilities. She spearheads ServiceNow’s global impact strategy, focusing on environmental, social, and governance (ESG) initiatives across the enterprise. This approach aligns with her belief that success means having a positive impact not just on  “customers and employees, but on society at large.”  Under Mastantuono’s financial stewardship, ServiceNow has seen remarkable growth, surpassing $10 billion in annual revenue.

Her commitment to diversity and inclusion is evident in her career journey and current role. Mastantuono has been recognised for her achievements, being named CFO of the Year by the San Francisco Business Times in September 2023 and listed on the National Diversity Council’s Top 50 Most Powerful Women in Technology.

Charlotte Kirby: Advocacy for Equitable Tech Ecosystems

Charlotte Kirby, ServiceNow’s Global Head of External Affairs, builds partnerships to drive change. Recognised as one of the most influential women in technology, she advocates for responsible business practices and societal impact through technology, supporting ServiceNow’s mission to positively affect communities.

Cathy Mauzaize: Championing Diversity and Digital Transformation

As Vice President of Middle East and Africa (MEA) at ServiceNow, Cathy Mauzaize drives regional growth while championing diversity. She emphasises that digital transformation is a “business output discussion” focused on delivering value.

Mauzaize actively promotes women in tech, advocating for a flexible, inclusive environment. She states, “as a woman, my goal is to make sure we get this message across louder than ever before.” Through public speaking and ServiceNow’s initiatives, she strives to expand the talent pool and ensure equal respect, fostering innovation and progress in the MEA region.

Heather Stockton: Deloitte’s Blueprint for Intersectional Inclusion

Deloitte Global’s Technology & Transformation Lead Heather Stockton co-architected the Five Accelerators for Gender Equity framework with ServiceNow.

Against the backdrop of ServiceNow’s Knowledge 2024 conference in Las Vegas, Deloitte Global hosted a powerful gathering of female technology leaders from client companies and ServiceNow. This event aimed to connect, recharge, and chart a path toward advancing gender equity across the technology industry.

During the session, participants identified five key strategies organisations can implement to harness the power of female leadership in technology. These strategies focused on fostering mentorship opportunities, creating inclusive work environments, and promoting equitable access to leadership roles.

Lauren McManamon: Advocating Innovation Through Developer Advocacy

As a Senior Developer Advocate at ServiceNow, Lauren McManamon champions platform innovation and community engagement. She began her ServiceNow journey as a customer in 2015 and joined the company in 2017. McManamon is known for her expertise in low-code development and her role in promoting the ServiceNow Developer Program.

McManamon emphasises the importance of “being your authentic self” in the workplace, which she believes opens up career opportunities. Her advice to newcomers includes leveraging networking opportunities at events like the ServiceNow World Forum to connect with peers and industry leaders.

Celebrating Women Driving ServiceNow’s Future

The remarkable women shaping the ServiceNow ecosystem exemplify how diversity fuels innovation, leadership, and digital transformation. From C-suite executives to technical experts, these leaders are not only advancing the ServiceNow platform but also advocating for greater inclusion, mentorship, and equity within the tech industry.

Their collective impact—whether through strategic partnerships, community-driven mentorship, or technical innovation—reinforces the importance of women’s voices in shaping the future of enterprise technology. As ServiceNow continues to evolve, the contributions of these trailblazers will inspire the next generation of women in tech to push boundaries, challenge norms, and lead with confidence.

This International Women’s Day 2025, let’s celebrate their achievements and continue fostering an inclusive and diverse tech ecosystem—one where every woman has the opportunity to thrive, innovate, and lead.

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