ServiceNow World Forum Paris 2025: Your Complete Guide

Attending ServiceNow World Forum Paris 2025? This practical guide covers the essentials for the 20th November event at Paris Expo Porte de Versailles, including preparation strategies, speaker profiles, and options for remote participation.

ServiceNow World Forum Paris 2025: Event Overview

ServiceNow World Forum Paris 2025 takes place on Thursday, 20th November 2025 at Paris Expo Porte de Versailles. This complimentary full-day conference runs from 8:30 AM to 6:30 PM, bringing together ServiceNow practitioners, enterprise leaders, and AI specialists across French and international markets.

Essential Event Information

• Date: 20th November 2025
• Time: 8:30 AM – 6:30 PM CET
• Venue: Paris Expo Porte de Versailles, 1 Pl. de la Porte de Versailles, 75015 Paris
• Cost: Complimentary (registration required)
• Format: In-person attendance only
• Sessions: 25+ breakout sessions plus keynotes
• Languages: French and English sessions available

Why the World Forum Paris Matters

Practical AI Implementation Focus

The Paris event centres on real-world AI deployment within enterprise workflows. Attendees explore how leading French and European organisations leverage ServiceNow’s AI platform to drive operational excellence, enhance customer experiences, and accelerate digital transformation across all business functions.

Distinguished Speaker Lineup

The World Forum Paris 2025 features remarkable speakers, including Olympic champion Tony Estanguet, alongside technology leaders from Amadeus, Siemens, Ferrari, Iberdrola, and AG2R LA MONDIALE sharing transformation stories and implementation insights.

Hands-On Technical Learning

CreatorCon labs and the HackZone deliver practical building experiences. Participants create functional AI agents in focused 30-45 minute sessions, working with real-world scenarios that demonstrate immediate applicability to business challenges.

Registration Process

1. Access the official ServiceNow World Forum Paris website
2. Submit the complimentary registration form
3. Unlock My Agenda tool to view 25+ available sessions
4. Schedule your preferred sessions and workshops
5. Receive badge collection confirmation via email

Tip: Early registration allows advance session planning through My Agenda, ensuring you secure places in high-demand workshops before capacity fills.

Daily Schedule at a Glance

Morning Sessions

8:30 AM – 10:00 AM: Arrival and Expo Access

• Badge collection at Paris Expo Porte de Versailles
• Exhibition floor featuring ServiceNow innovations
• CreatorCon preview area
• Early networking opportunities

10:00 AM – 11:00 AM: Opening Presentations

• Platform updates and announcements
• Customer transformation showcases
• AI strategy insights from industry practitioners
• Product development roadmap preview

Afternoon Programme

8:30 AM – 4:00 PM: Concurrent Sessions and Exhibition

• 25+ specialised breakout sessions
• CreatorCon micro labs for hands-on development
• AI agent roadmap presentations
• Workflow automation demonstrations
• Partner technology showcases
• Expert consultations available

Evening Sessions

4:00 PM – 5:00 PM: Special Keynote with Tony Estanguet

An inspiring conversation with three-time Olympic champion and Paris 2024 Olympics organiser Tony Estanguet. This unique session explores how vision, collaboration, and digital innovation drive excellence in both sports and business transformation.

5:00 PM – 6:30 PM: Networking Reception

• SNUG Social gathering
• Refreshments and conversation
• Community programme information
• Peer connections across industries

Meet the Speakers

Tony Estanguet

Olympic Champion, World Record Holder, and Leader in High Performance

Tony Estanguet achieved Olympic gold three times in canoe slalom, establishing himself as one of the sport’s most accomplished athletes. Beyond his athletic achievements, he organised the Paris 2024 Olympics, demonstrating exceptional leadership in delivering complex, high-stakes projects. His insights bridge elite sports performance with business transformation principles.

Beatriz Méndez-Villamil

Chief Information Officer, Amadeus

As Global CIO at Amadeus, Beatriz Méndez-Villamil directs the Digital Transformation Services Department. She spearheads initiatives focused on innovation and digital evolution within the global travel technology sector, bringing practical experience in large-scale technology implementation.

Michael Leipold

Head of Internal Startup, Siemens

Michael Leipold concentrates on converging Operational Technology with IT systems, enabling smarter industrial operations. He assists organisations in streamlining processes and unlocking value through digital innovation. Siemens utilises ServiceNow to integrate shop floor OT devices with IT-based asset and service management systems.

Filippo Cassano

Head of Digital Enterprise Architecture, Infrastructure, and Operations, Ferrari

At Ferrari, Filippo Cassano directs strategic IT initiatives supporting innovation, efficiency, and business alignment. With three decades of international experience spanning IT architecture, infrastructure, operations, and end-user services, he brings deep expertise in driving business transformation at iconic brands.

Cristina Higuero

Global Head of Digital Employee Experience, Iberdrola

Cristina Higuero leads data-driven strategies to simplify digital workplaces and enhance productivity for over 40,000 employees at Iberdrola. Her background in digital and marketing informs her focus on operating-model design, change management, and scaling employee services on modern, AI-ready platforms.

Pascal Gaston

IT Director for Insurance and Support Functions, AG2R LA MONDIALE

Pascal Gaston leads transformation across insurance and shared-services domains at AG2R LA MONDIALE. He joined in 2023 following senior consulting roles and entrepreneurship, including co-founding BeeSwedge and Alenium Consultants, bringing diverse perspectives to enterprise transformation.

Rémi Trento

Vice President and General Manager, France, ServiceNow

With over 20 years in digital environments across startups and global corporations, Rémi Trento drives transformation and delivers results in multi-sector, complex organisations. Operating at executive level, he brings expertise in general management, large-scale sales leadership, and building customer-centric, high-performance teams.

Dave Wright

Chief Innovation Officer, ServiceNow

Dave Wright explores how artificial intelligence and emerging technologies reshape business and work. He champions placing people at the centre of workplace innovation, helping organisations leverage technology to boost productivity and streamline operations across enterprise environments.

Fabio Spoletini

Group Vice President, EMEA South, ServiceNow

Fabio Spoletini serves as Global Vice President for EMEA South at ServiceNow, bringing over 24 years of experience in sales, customer service, and leadership across Europe, Middle East, and Africa. He focuses on nurturing regional talent, driving digital transformation, and delivering value to customers.

Preparation Strategies

Day-of Essentials Checklist

• Laptop (required for CreatorCon participation)
• European power adapters and charging cables
• Smartphone or tablet (second screen for lab instructions)
• Business cards for networking
• Comfortable footwear (large venue requires walking)
• Notebook for capturing insights
• Light jacket (exhibition halls can be cool)

Getting to Paris Expo Porte de Versailles

Address: 1 Pl. de la Porte de Versailles, 75015 Paris, France

Metro Options

• Line 12: Porte de Versailles station (2-minute walk, use Exit 1)
• Line 8: Balard station (9-minute walk)

Tram

• T3a: Porte de Versailles – Parc des Expositions stop (3-minute walk)

From Airports

• Orly Airport: 30-40 minutes by taxi
• Charles de Gaulle Airport: 35-45 minutes by taxi
• Public transport: RER B to Châtelet, transfer to Metro Line 12

Tip: Purchase a Navigo Day Pass or Paris Visite travel card for unlimited Metro, RER, and tram travel throughout the day.

CreatorCon at World Forum Paris

Practical Developer Track

CreatorCon delivers hands-on workshops and labs for ServiceNow practitioners at all levels. These practical sessions move beyond theory, providing real building experience with platform capabilities.

Micro Labs Format

Duration: Focused 30-45 minute sessions Outcome: Functional AI agents you’ve built yourself Approach: Real-world use cases with step-by-step guidance Equipment: Bring your laptop (required)

Builder Track

Ideal for: Newcomers, business analysts, citizen developers Content: No-code and low-code approaches, AI fundamentals, workflow basics Benefit: Accessible entry without technical prerequisites

The HackZone

An innovation space for experimenting with ServiceNow AI capabilities, testing new features, and pushing platform boundaries in a supportive environment encouraging creativity.

Remote Participation Options

For Those Unable to Attend

1. ServiceNow Community Online: Access digital forums, discussion groups, and virtual events. Strong French-speaking community chapters provide localised support and knowledge sharing.

2. Developer Portal Resources: Free Personal Developer Instances, training modules, and learning paths available in multiple languages for self-paced skill building.

3. Virtual SNUG Chapters: French ServiceNow User Groups host regular virtual meetings covering platform updates, use cases, and best practices relevant to local markets.

4. Colleague Debriefs: Arrange structured follow-ups with attending colleagues. Provide a question template covering:

• Most actionable session insights
• Relevant AI capabilities for your sector
• Recommended ServiceNow partners
• Emphasised skills and certifications
• Key platform announcements

Request session materials, demo photographs, and vendor contacts.

5. Social Media Monitoring: Follow real-time updates using hashtags like #ServiceNow #WorldForumParis #AIAgents. Many attendees share insights, photos, and key takeaways throughout the event.

6. Alternative World Forum Cities: Consider other European events in Amsterdam, London, or Munich if Paris timing doesn’t suit your schedule.

Post-Event Content

ServiceNow typically publishes selected recordings, presentation materials, announcement summaries, and case study details after major events. Subscribe to European newsletters for direct delivery.

Frequently Asked Questions

Is registration really free?

Yes, World Forum Paris is completely complimentary. Registration is mandatory, but there are no ticket fees, making it accessible to all ServiceNow professionals.

Are sessions in French or English?

Both languages are available. My Agenda clearly indicates session languages, allowing you to select based on your preference or language requirements.

Can non-customers attend?

Absolutely. World Forum welcomes anyone interested in ServiceNow capabilities, whether you represent customers, partners, potential adopters, or simply want to learn about AI and digital transformation.

Will recordings be available?

Selected keynotes, particularly Tony Estanguet’s session, are typically recorded and published post-event. Not all breakout sessions receive recordings, so in-person attendance provides maximum benefit.

The Tony Estanguet Special Keynote

Why This Session Stands Out

The 4:00 PM – 5:00 PM conversation with Tony Estanguet offers unique perspectives on achieving excellence under pressure. His experience organising the Paris 2024 Olympics whilst maintaining focus on performance, innovation, and team collaboration provides valuable parallels for business transformation leaders.

Session Themes

• Vision-setting and goal achievement
• Team collaboration and performance optimisation
• Digital innovation in complex projects
• Maintaining standards whilst innovating
• Leadership through transformation challenges

Tip: Arrive early, as this inspirational session will attract significant attendance. Prepare questions about change leadership, team dynamics, or managing complex initiatives to maximise Q&A opportunities.

Why World Forum Paris 2025 Matters

French Market Leadership

Paris’s position as a European technology and business hub makes this World Forum particularly significant. The combination of French innovation culture, strong engineering tradition, and ServiceNow’s platform capabilities creates unique opportunities for organisations ready to lead in AI adoption.

Direct Platform Insights

Hearing from ServiceNow’s Chief Innovation Officer and regional leadership provides visibility into upcoming features and strategic directions relevant to European markets. This intelligence proves invaluable for planning organisational roadmaps.

Local Implementation Context

Customer speakers and case studies feature French organisations, providing culturally relevant insights into implementation approaches, change management strategies, and success metrics that resonate within French business culture.

Final Preparation Checklist

Day Before

• Pack laptop and European power adapters
• Download ServiceNow mobile app
• Review venue location and Metro route
• Charge all devices fully
• Print or save digital registration confirmation

Event Morning

• Arrive by 8:30 AM
• Visit expo floor early
• Test laptop connectivity
• Connect to venue WiFi
• Review session locations on venue map

Conclusion

ServiceNow World Forum Paris 2025 represents a significant opportunity for AI adoption across French and European markets. Whether attending on 20th November at Paris Expo Porte de Versailles or engaging through alternative channels, approach it with clear objectives and commitment to action.

The combination of hands-on CreatorCon labs, insights from speakers like Tony Estanguet and technology leaders from Amadeus, Ferrari, and Siemens, plus networking with Europe’s ServiceNow community, creates exceptional value for professionals at every career stage.

Register early, plan strategically, arrive prepared with specific questions, and transform insights into action upon returning to your organisation.